Healthy Heads in Trucks & Sheds Foundation (HHTS) is marking the end of another challenging year by raising public awareness of a largely unseen workforce in Australia, as they launch the Healthy Heads Industry Recognition Campaign.
Workers in the road transport, warehousing and logistics industries facilitate many critical tasks that can easily be taken for granted. Throughout the global pandemic, more than ever, those who make up the sector have been responsible for keeping the wheels turning and the country moving.
Soberingly, people working in the sector face a multitude of mental health risk factors and suicide is the third leading cause of death, according to TWU Super.
By launching a public-facing campaign the Foundation aims to increase recognition and acknowledgment of the many roles within the sector that are often forgotten, reminding consumers to think about all the people they don’t see when purchasing goods.
HHTS Chief Executive Officer Naomi Frauenfelder said, “by raising public awareness we hope to fuel the self-esteem of the workforce, which is critical to achieving better mental health outcomes.”
“We want all people in this sector to be proud of what they contribute to the broader community, but also for the industry to be a place where everyone can be happy, healthy and thriving in their work life and their personal life.”
“This is something the entire Australian community will benefit from,” Ms.Frauenfelder said.
National Heavy Vehicle Regulator (NHVR) CEO Sal Petroccitto said, “the latest HHTS campaign supports improved mental health, safety and wellbeing for truck drivers, distribution centre, and warehouse staff across Australia.”
“Truck drivers and workers in the heavy vehicle supply-chain are instrumental in keeping Australia’s economy moving, but their efforts aren’t always visible to those who don’t work in the industry.”
“This campaign will help recognise the dedication and commitment of everyone in the sector during what has been a particularly challenging period.
“It will also reinforce the mental health and wellbeing support available and remind everyone to check in with one another – it can be as easy as a phone call.”
The Healthy Heads Industry Recognition Campaign will run for a four-week duration, targeting consumers in the lead up to the holiday season and will reach millions of Australians nationwide across a range of digital platforms.
The campaign is funded by the NHVR’s Heavy Vehicle Safety Initiative supported by the Federal Government.
For more information visit healthyheads.org.au/thankyou