An information sheet from the 2009 International Conference on Road Safety at Work in Washington. Includes case studies from Wyeth, BT, Cummins and Wolseley. The report expands on each of the following:

CASE STUDY: Wyeth

Issues in Implementing a Global Driver Safety Culture Wyeth is a global pharmaceutical and biotechnology company with business in all regions of the world. Wyeth has a car fleet in excess of 10,000 vehicles.  In April 2008 Wyeth began the launch of its Global Driver Safety Programme as part of a corporate commitment to the safety and health of employees, their families and the general public. The goal was to create a crash-free culture by reducing motor vehicle collisions by 50 percent across the company by 2012, positioning the company as industry leader in driver safety. The launch of the programme to the first six European countries and Canada, was the result of a lot of hard work which began in early 2007, when Wyeth’s Chief Executive Officer requested the implementation of such a programme.

CASE STUDY: BT

BT, which has a fleet of over 40,000 vehicles, recognises that Occupational Road Safety has a very significant potential impact on the health, safety and well-being of its people and their families. Although it collision rates and costs have fallen year on year since 2002, there are still incidents involving BT vehicles, causing injury, asset damage and financial loss. Unacceptable and irresponsible driving while at work is also a significant threat to BT’s brand and reputation, with significant impact on its Corporate Social Responsibility commitments. To reduce these risks BT is committed to the road safety of all its people and their families through its long term programme of interventions, communications and initiatives to promote safe driving practices under the banner of ‘Reducing Risks on the Road’. Additionally, BT signed up to the European Road Safety Charter last year. BT follows UK Health and Safety Executive Guidance (HSG 65) in managing its road risks, and utilises a 14-point loss control strategy based on the Haddon Matrix covering management culture, journeys, road/site environment, people, vehicles and society/community. Its driver risk assessment program has been statistically validated by Napier University in studies based on 8,000, 16000 and 26,000 drivers, which were recently published in the Safety Science journal.

CASE STUDY: Cummins

Cummins Global Driver Safety Implementation Cummins Inc. is a global leader in the design, manufacture, distribution and service of diesel and natural gas engines, electric power generation systems and engine-related component products. Cummins is represented all over the world, and is implementing its Global Driver Safety Programme through Corporate Health & Safety across all its different business units. Implementing a global road safety programme is a complex process for Cummins, not least because of the  tremendous country and inter-country variations. In order to be successful Cummins identified early on that it would have to manage and work across cultures effectively and gain buy-in from all stakeholders involved. In addition, Cummins realised that the financing of an effort this large would take careful planning in a phased approach. The current economic conditions proved to be a challenge; however, Cummins persisted with its commitment to improving the safety of all employees and other road users. Other barriers that needed to be managed were the level of cultural change required, privacy, legal and HR issues in several of the countries. This was overcome through the careful consideration of privacy to develop a global harmonised privacy statement and policy.

CASE STUDY: Worsley

The Rationale for Implementing Fleet Safety Programs from a Broad Government / Policy Perspective Wolseley is the world’s largest specialist trade distributor of plumbing and heating products to professional contractors and a leading supplier of building materials to the professional markets with UK brands including Bathstore, Build Center, Pipe Centre and Plumb Center. Driving continues to be one of the largest risks that Wolseley employees face. In recognition of this, a comprehensive fleet safety strategy has been implemented to help raise the awareness of fleet safety and collision reduction measures across the company, which operates more than 5,500 vehicles.